S
SaaS Decision
⚡ Head-to-Head Deterministic Intelligence

Umami vs Fathom Analytics

Comprehensive deterministic comparison evaluating decision scores, pricing models, replacement difficulty, and open-source alternatives for 2026.

Analytics

Umami

Starting PriceFree

Umami collects essential metrics without violating user privacy, requiring cookie consent banners, or selling personal data.

Verdict:SELF HOST
Full Umami Review ↗
Analytics & Reporting

Fathom Analytics

Starting Price$15/mo

Simple, privacy-first website analytics alternative to Google Analytics.

Deterministic Decision Engine

Side-by-Side Decision Scores Matrix

Evaluated using pure deterministic algorithm scoring across retention, migration savings, self-hosting viability, and build complexity.

Evaluation MetricUmamiFathom Analytics
Primary VerdictSELF HOSTAUTOMATE
KEEP Score (Retention Value)
53/100
48/100
SWITCH Score (Migration Savings)
76/100
88/100
SELF-HOST Score (OSS Viability)
100/100
85/100
AUTOMATE Score (Workflow Parity)
81/100
100/100
BUILD Score (Custom In-House Feasibility)
80/100
35/100
Engine Confidence98%84%
Build Complexity (1 - 5)2 / 52 / 5
API & Webhook Availability5 / 54 / 5
Vendor Lock-in Risk1 / 51 / 5
Data Portability Score5 / 55 / 5
Cost Structure Analysis

Verified Pricing Tiers Comparison

Umami Pricing Tiers

Self-Hostedmonthly billing
Free
Umami Cloudmonthly billing
$9/mo

Fathom Analytics Pricing Tiers

Startermonthly billing
$15/mo
Zero License Fees

Self-Hostable Open Source Options

Umami Open-Source Options

Plausible Analytics20k★

Privacy-friendly open-source web analytics.

PostHog24k★

Open-source product analytics.

Fathom Analytics Open-Source Options

Umami21.4k★

Open-source web analytics.

Ackee4.2k★

Node.js privacy-focused analytics.

Head-to-Head FAQs

Frequently Asked Questions: Umami vs Fathom Analytics

Which tool is easier to migrate or build custom?

Umami has a build complexity of 2/5 and API availability of 5/5. Fathom Analytics has a build complexity of 2/5 and API availability of 4/5.

Should I choose Umami or Fathom Analytics?

If you prioritize retention value and deep integrations, Umami leads with a KEEP score of 53/100. If you are looking to switch or optimize costs, review their secondary verdicts and open-source alternatives above.